Seoul Retro Travel and Traditional Liquor Pop-Up Event

Retro Travel with Traditional Liquor Pop-Up Store Opens in Seoul

The Ministry of Culture, Sports and Tourism, in collaboration with the Korea Tourism Association and the Ministry of Agriculture, Food and Rural Affairs, is set to host the “Seoul Retro Travel with Traditional Liquor Pop-Up Store” event.

The event will take place simultaneously at *HiKR Ground* and the **The Sool Gallery** in Seoul from August 20 to September 1.

This event aims to showcase retro tourism content along with regional traditional liquors and brewery experience programs. The primary goal is to highlight the charm of traditional Korean liquors and promote regional economic revitalization through their connection with tourism. During the event, visitors will have the opportunity to experience a unique blend of traditional liquor and retro travel through various events and programs.

An event representative stated, “This pop-up store offers a special opportunity for those interested in traditional liquors and cultural content, and we anticipate significant interest and participation.”

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🎒 Natural Note

*Hikr Ground* is a unique cultural space in Seoul, serving as a multi-purpose platform that supports various art exhibitions and creative activities. It’s a popular spot where modern design and a vibrant atmosphere come together, offering visitors a place to find creative inspiration.

**Sool Gallery** is dedicated to promoting Korea’s traditional liquor culture. Here, visitors can taste and purchase a variety of traditional liquors while learning about their history and the brewing process. It offers an opportunity to experience the distinct flavors of traditional liquors from different regions of Korea.

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